Eat Better Without the Hassle

There is no announced launch date, for 2026 or any year after it, and we are not going to name a quarter we might miss just to look further along than we are. BeCute is not yet on the App Store or Google Play, so the waitlist on the home page at becute.app is the only thing that exists today: an email address, no card, nothing to pay. What the list gets you is notice and order - it hears first, on the day there is something to install, and early access users get every feature unlocked with no hidden fees.

One tool, and it runs in the browser with no email and no account: the meal time calculator at becute.app/tools/5-meals-a-day-schedule. Type in the hour you get up and it lays out five meals 3 hours apart, the fifth one 12 hours after you wake - put in 7:00 AM and the page reads 7:00 AM, 10:00 AM, 1:00 PM, 4:00 PM, 7:00 PM. It is arithmetic, not the app: it hands you the five times, not what goes in them. Deciding what goes in them, week after week, is what BeCute is being built for, and that part is not on the App Store or Google Play yet.

Both are planned and neither is released: BeCute is not yet on the App Store or Google Play, and there is no APK, no TestFlight build and no web version, so anything offering a BeCute download today is not us. iOS and Android are the two platforms being built for launch. There is no announced launch date attached to either of them, and we would rather say that than pick a month. The waitlist on the home page at becute.app is the only way in before launch, and it costs an email address.

That is how it is being built, and the honest part first: BeCute is in early access and is not yet on the App Store or Google Play, so there is no plan to adjust today. At launch, switching from weight loss to muscle gain, changing your activity level or moving to a different eating style will rebuild the plan - meals, portions and macro targets follow the new goal. The calorie target itself comes from the published Mifflin-St Jeor equation, so you can check the arithmetic instead of trusting a black box. The early access form is on the home page at becute.app: leave your email there and you get this the day it opens.

Swapping is central to the design, and it is not something you can try yet, because the app has not launched. At launch, every meal in your plan will come with one-tap swap options that hold your calorie and macro targets, you will be able to search for a recipe or add your own, and the plan will learn from what you keep swapping out. A plan you cannot change is a plan you abandon in week two, which is the whole reason this is being built. Until then, the early access list is the form on the home page at becute.app.

Those three are in the plan for launch, along with Vegetarian, Paleo, Dairy-Free, Halal and more, plus custom restrictions for individual ingredients or allergens. The point is that your diet is a setting you pick once, not a filter you reapply to every recipe. There is nothing to test yet: the app is not out. The early access list is the form on the home page at becute.app.

It will. Weight trend, body measurements, nutrition streaks and habit consistency, with charts that show whether your eating actually matches the goal you set. None of it runs on a phone yet: BeCute is in early access and is not yet on the App Store or Google Play. We would rather tell you that than describe a screen you cannot open. Early access is the form on the home page at becute.app.

There is nothing to measure yet, because the app is not released, so here is the sourcing instead of an accuracy claim. Barcode lookups will read Open Food Facts (openfoodfacts.org), the open food product database that anyone can inspect and correct, so the label data behind a packaged food is public rather than ours. Calorie targets use the Mifflin-St Jeor equation, published in the American Journal of Clinical Nutrition in 1990 (doi.org/10.1093/ajcn/51.2.241), which you can look up in full. Photo estimates will be estimates: when a number has to be exact, weigh the food or read the label. We are not going to quote a food-count figure we cannot back up.

Yes, and right now there is nothing to pay for at all: BeCute is not yet on the App Store or Google Play, so the only thing on offer today is the early access list on the home page at becute.app, and the list is free. When the app opens, early access users get every feature unlocked, no credit card and no hidden fees. If paid plans arrive later, the people on the list hear about it well before it happens.

From what you tell it at setup - body metrics, dietary preferences, goal, food allergies, and how much time you are willing to spend cooking - and then from what you do with the plan: meals you rate well come back, meals you swap out stop appearing. That is the design, not a screen you can open today, because the app has not launched. The one part that is already fixed and public is the calorie target: the Mifflin-St Jeor equation, which you can look up, rather than a score we invented.